The edge you need at every stage of the sales process.
Courses, field playbooks, go-to-market assets, AI sales tools and an always-available AI sales coach. Built exclusively for the reps and managers at commercial security integrators. One membership. Every course. Every asset. Every tool.
$99 a month after your free trial · Cancel anytime.
Watch the 90-second overview
If you want material change in how reps qualify, design, defend, and advance complex security projects, select SST.
If you recognize the problem,
we built the solution.
We keep losing deals on price
Deals turn into comparisons before value is established. Price becomes the only variable.
Where to start →Our deals stall after the proposal
Proposals don't survive committee review. Integration problems surface too late. Margin erodes.
Where to start →Our reps sound like every other integrator
Buyers can't tell you apart. You serve verticals but don't sound like you own any of them.
Where to start →Reps don't self-generate enough pipeline
Pipeline depends on inbound and relationships. First conversations collapse into capability presentations.
Where to start →Training hasn't changed how our team actually sells
Reps complete training and revert within weeks. Knowledge improves. Behavior doesn't.
Where to start →Top reps carry the number. Everyone else drifts.
Results depend on who you have, not on a system. The gap between top and average performers is structural.
Where to start →First meetings feel productive but don't advance
Buyers seem interested. Reps report good meetings. Nothing moves. There's no frame — just information exchange.
Where to start →Not sure which problem is primary?
The diagnostic identifies which constraint is limiting your system the most, and where to start.
Diagnose your team →lessons covering every aspect of security sales, from business development to system design
sales coach, always available to answer your questions, help build your pipeline and prepare you for calls
AI sales tools, from RFP analysis to buyer roleplay
day free trial. Decide after you've used it on a real deal.
Start where you're losing deals.
Every course sits on one of four shelves. One membership opens all of them.
Foundations
Quick-start courses for individual reps. Build the system first.
See foundations →Playbooks
Focused, hands-on courses for a specific market or job. Each ends with work you can use this week.
See playbooks →Tracks
The full curriculum, built around the four places integrator deals are won and lost. Designed for teams; open to every member.
See tracks →Manager tracks
For sales managers: how to coach and inspect each track, section by section.
See manager tracks →Training when you need to learn something. Tools when you need to get something done.
Amanda, your personal AI sales coach, is built into every track, course and playbook. She is available on every page to answer questions, remove sticking points, practice with you and help you build your assets. Most importantly, she will help you apply what you've learned to reach your goals.
See all ten AI tools →Results from the field, not the classroom.
Anybody who takes the time to study, adapt and apply SST's principles is going to find themselves among the top 5% of successful people selling security systems.
SST is an outstanding resource that has been badly needed for a very long time.
Absolutely fantastic information. Much of what you advise I do already instinctively, but to have it all in one place and presented in an organized manner… I finally have direction!
Our dealers gave great reviews on your security sales program. Our attendees tell us they used what they learned to increase sales, and we have the success stories to prove it!
I felt as though I had hit a wall. Thanks to your training I am feeling more confident than ever. I have already closed a major deal using the strategy in this program.
I have been in sales and sales management for over twenty years. I have yet to find a program as comprehensive and effective as yours at increasing business.
SST is a priceless resource for anyone serious about stimulating their success in security sales and marketing.
Exactly what I've been looking for. I'm very excited to have all of these new ideas and tools.
Your training has been very inspiring and given us a chance to reset our strategy on sales. It has really increased sales. We appreciate your work and the positive effect it's having on our business.
I have checked out SST's sales training program and it is "top-notch". I am recommending SST at all my speaking engagements. The training modules are techniques that will work for you and your team.
I wish I had found this resource years ago and want my sales people to begin using it immediately.
I am very impressed with the program. There are many new ideas we are looking forward to implementing. Exactly what I was hoping for and what we needed. You far exceeded my expectations.
More good information in a single section than in half the books out there. Serious! Keep up the good work!
I'm totally on board with the SST philosophy. Our sales guys are starting to catch fire with your ideas and concepts. It's become my sales Bible.
My sales staff and I think this training is fantastic! We've been applying these tactics and it's been working great!
Anyone in the security business who wants to maximize their ability to sell, or maximize the ability of others to sell, should go through this program.
I've been an admirer of Greg's for years. He's helped me over the years and does a fantastic job for his clients.
Thanks for your help. I needed it. Got the promotion. Fat raise and bonuses. Absolutely enjoying this program. I'm still studying.
Seven platforms evaluated SST. Seven reached the same conclusion.
“SST is the right choice — and it's not close. SST is a purpose-built enterprise sales architecture for security integrators that covers every phase of your sales cycle, solves the committee selling problem, and has manager reinforcement baked into the architecture rather than bolted on as an afterthought.”
“No general sales training addresses the design-to-install-to-expand lifecycle at all. Even other industry-specific training doesn't approach this level of depth and actual sales utility. SST's SD&I track is filling a gap that simply doesn't exist in any other sales training curriculum.”
“The industry has training content, but SST is a system — and no other program operates at that level of structural integration.”
Buying for a team?
Most sales training fails at the same point: nobody checks. In SST, every assignment is checked, by Amanda, at every step. SST's four tracks are designed for teams, and each comes with a manager track: section-by-section coaching, roleplays with facilitation guides, and inspection tools, so the training gets applied in your next pipeline review instead of forgotten after it.
Use it on a real deal before you pay for it.
$99 a month after 14 days. Cancel anytime.